Creative Golf Marketing
Creative Golf Marketing (CGM) performs membership marketing and consulting for the private club industry. CGM’s efforts focus on increasing our private club clients’ revenues, marketability, efficiency and long-term financial stability. For over 30 years, CGM has collaborated with club leaders, including General Managers, Board Members and Club Committees, to accomplish the marketing goals required and requested.
CGM’s partnerships are comprised of club facilities from across the country, with a diverse range of locations, cultures, initiation fees, and membership structures.
Steve Graves, President and Founder of Creative Golf Marketing, is recognized nationally for his experience in the private club industry. Graves was recognized by Golf Inc. magazine as one of “10 People Who Are Shaping The Future Of Private Clubs.” Additionally, Golf, Inc. magazine has recognized Graves as one of the “Top Advisors Of The Year” in the private club industry.
Graves is a consistent contributor in the private club industry as a regular columnist for BoardRoom magazine, Club Management magazine and Club, Inc. magazine. He is a faculty member of the Club Management Association of America (CMAA) and speaks on “Membership Development” for the Business Management Institute (BMI) program. Graves is a frequent speaker at the CMAA World Conference and CMAA chapter meetings around the country.